Brand Experience Executive

Brand Experience Executive Jobs in Dubai, UAE

What You Will Do

In this role, you will be responsible for bringing the brands to life across multiple channels:

Brand Experience & Activations

• Support and lead the execution of product launches, media events, showroom activations, and public engagements.
• Plan and execute showroom sales events designed to increase customer footfall.
• Collaborate with Senior Brand Managers on sponsorships and partnerships.
• Develop and refresh brand assets across sales and aftersales locations.
• Organize and manage brand-related internal and external events including showroom openings and refurbishments.
• Drive public activations and guerilla activities to elevate brand visibility.
• Manage event budgets and ensure strong PDCA reporting for continuous improvement.

In-store Experience & Brand Standards

• Analyze brand positioning and gather consumer insights.
• Partner with cross-functional teams to enhance the customer experience.
• Maintain and implement brand standards across all sales and service locations.
• Conduct regular audits and ensure alignment with customer experience and safety culture criteria.

Development & Growth

• Participate in leadership and professional development training.
• Support succession planning within the brand experience team by contributing to training, mentoring, and capability-building initiatives.

Required Skills to Be Successful

• Bachelor’s degree in Marketing, Communications, or a related field.
• Strong understanding of brand experience and UAE automotive events.
• Excellent organizational and problem-solving abilities, especially under pressure.
• Knowledge of technical production and event technology.
• Creative mindset and the ability to think critically and independently.
• Experience working with agencies and cross-functional teams.
• Ability to thrive in a fast-paced, dynamic environment.
• Strong execution skills with a positive, can‑do attitude.
• Awareness of social media trends (preferably millennial profile, as per JD expectations).

What Equips You for the Role

• Hands-on experience in events, activations, or brand experience—preferably within the automotive industry.
• A strong customer-centered mindset and the ability to interpret brand values into real-world experiences.
• A natural ability to influence, coordinate, and drive execution across multiple teams.
• A passion for innovation, creativity, and building unforgettable brand engagements.